It's not unusual to see in-game advertising, and it's not only fake billboards or real-life sponsors. Madden NFL 10 started with it on NBA 2K22 MT the PlayStation 3 and Xbox 360 and included pre-game advertisements for Snickers more than 10 years ago.
In September, EA Sports inserted unskippable advertising in UFC 4 (and even 2018's UFC 3), which was released in August on PlayStation 4, Xbox One as well as Windows PC. EA Sports then issued an apology to the players and disabled all advertisements. The company noted that in-game advertisements were "not something new to the UFC franchise," but said its inclusion "should have been announced to players before the game began."
The 15 Best NBA 2K Games Ranked by Metacritic
It's no secret that NBA 2K is the best basketball game franchise. In the right way to begin with NBA 2K, it became immediately a threat to EA Sports' NBA Live, which was at the top of the game in the early days. Through the years, 2K so routinely beat Live that EA had to cancel games and restarted their NBA Live series. It's interesting to look back at the times the time when NBA 2K was its best. There's more than 20 years worth of Buy MT 2K22 entries. The games were ranked among the top NBA 2K games based on Metacritic ratings.
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